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File #: 2018-0684   
Type: Plan Status: Agenda Ready
File created: 10/11/2018 In control: Executive Management Committee
On agenda: 11/15/2018 Final action:
Title: CONSIDER: A. AUTHORIZING the CEO to establish a Transit Line Operational Naming Convention to change the current naming convention to a color and letter designation for rail lines and bus rapid transit lines; and B. APPROVING a phased implementation plan that takes advantage of planned capital projects and a phased transition through the completion of the Regional Connector Project.
Sponsors: Board of Directors - Regular Board Meeting
Indexes: Azusa, Blue Line Improvement, Bus rapid transit, Capital Project, Crenshaw/LAX Transit Corridor Project, Light rail transit, Long Beach, Los Angeles International Airport, Maps, Metro Blue Line, Metro Crenshaw Line, Metro Exposition Line, Metro Gold Line, Metro Green Line, Metro Vision 2028 Plan, Plan, Rail transit, Regional Connector Transit Corridor Project, Research, Research management, Santa Monica, Strategic planning, Surveys, Transit buses, Transit System
Attachments: 1. Attachment A - Summary of Public Opinion Research and Staff Recommendation, 2. Attachment B - Line Naming Change Cost Estimate Summary
Date Action ByActionResultAction DetailsMeeting DetailsAudio
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Meeting_Body
EXECUTIVE MANAGEMENT COMMITTEE
NOVEMBER 15, 2018

Subject
SUBJECT: TRANSIT LINE OPERATIONAL NAMING CONVENTION

Action
ACTION: APPROVE RECOMMENDATION


Heading
RECOMMENDATION

Title
CONSIDER:

A. AUTHORIZING the CEO to establish a Transit Line Operational Naming Convention to change the current naming convention to a color and letter designation for rail lines and bus rapid transit lines; and

B. APPROVING a phased implementation plan that takes advantage of planned capital projects and a phased transition through the completion of the Regional Connector Project.

Issue
ISSUE

The Los Angeles County Metropolitan Transportation Authority (Metro) is implementing the largest transportation expansion program in the nation. As Metro grows, the agency will add more rail and bus rapid transit (BRT) lines across LA County. In addition, when the Regional Connector Project is complete, the agency will unite the operations of the Blue and Gold Lines, providing a one-seat ride between Azusa and Long Beach, and the operations of the Gold and Expo Lines, facilitating a one-seat ride between East LA and Santa Monica. Now is a timely opportunity for the agency to establish a consistent operational naming convention for the rail and BRT system that can sustain the agency's expansion and enhance the customer experience.

BACKGROUND
Metro's current transit line naming convention is inconsistent, and the system is growing and changing. All current line names are based on colors (Blue, Red, Gold, Purple, etc.) with one exception - the Expo Line. As the system grows, continuing with color names will mean selecting line names based on shades of color (i.e. Lime, Rose, Aqua, Olive, Lavender, etc.) rather than basic colors. This can pose visual and language barriers and can sometimes be difficult to decipher on maps and signage.


Discussion
DISCUSSION
There are currently eight rail and BRT lines operating in Metro's system. With the passage of Measure M in 2016, ...

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